Visionaries are business superstars as rare as pop divas―and richer, too. But instead of using natural talent, they learn their craft: one that powerfully impacts segments of our lives, often in ways that we don't even recognize. And their cunning is accessible, once defined. In Visionarie$ Are Made Not Born, retired Kellogg School of Management Professor Lloyd Shefsky illustrates the concrete steps you can take to achieve, explain and use visions to lead your business to a successful future.Shefsky lays out five elements of visions and explains how to use them in your own ventures. He uses the stories of successful business visionaries, in addition to his expert insight, to demonstrate how those elements have been effectively used in the past. The 19 business visionaries include:
•Ross Perot and Ross Perot Jr., founders of EDS, Perot Systems and Jr.'s inland duty free port on his Dallas land.
•Fred Smith, teen-aged crop duster who was to found Federal Express•
Kay Koplovitz, who created USA network in her 20s.
•Robert Walter, who founded the massive Cardinal Health on "spaghetti" thin cash.
•Rocky Wirtz, rescued the limping, over-the-hill Chicago Blackhawks with a $40 million bet that struck Stanley Cup gold 3 times.
He gives special attention to the added complexities of family businesses, which account for over half the U.S. GDP and where family visions and business visions often collide and conflict. He explains that listening is often a key to vision, and points out that being a visionary doesn't consist of time travel or magic. After all, vision has no presence in the future; it merely envisions the future in the present.
Lloyd E. Shefsky recently retired as Clinical Professor of Entrepreneurship at Kellogg School of Management, as well as founder and Co-Director of the school's Center for Family Enterprises and co-founder of its Center for Executive Women. Shefsky consults with large family businesses and entrepreneurs and serves on several boards of directors.Co-founder of several businesses and founder of a few nonprofits, Shefsky has taught, lectured, and spoken in China, Japan, Thailand, Canada, Israel, and throughout the United States. His best seller, Entrepreneurs Are Made Not Born, was released in 1994 and published in eight languages. It was followed in 2014 by Invent Reinvent Thrive.Visionarie$ Are Made Not Born is Shefsky's third book.
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这本著作的排版和装帧设计本身就透露出一种精致和严肃感,预示着它绝非泛泛之作。对我而言,这本书最宝贵的财富在于它对于“执行中的愿景偏离”的处理方法。我们常常设定了宏伟的目标,但在执行过程中,由于现实的阻力、资源的限制或外部环境的突变,愿景很容易变得模糊甚至扭曲。这本书提供了一套坚固的“锚定机制”,确保在颠簸的航行中,船舵始终指向预定的方向。它详细讨论了如何在团队内部建立一种文化,让每个人都对最终的“北极星指标”保持清醒的认知,而不是被眼前的琐事牵着鼻子走。我特别欣赏它对于“反向工程”策略的细致讲解,即从理想的未来状态出发,逆推到当下需要采取的最微小、最精确的行动。这种由终至始的视角转换,极大地提升了我制定季度和年度计划的精确度和有效性,让我感觉自己不再是被动应对,而是主动地在雕刻未来。它确实是一本值得反复研读的案头必备之书。
评分坦白说,我对市面上大部分励志书籍都持保留态度,它们往往内容空洞,充斥着不切实际的鸡汤,读完后除了短暂的亢奋,生活依旧原地踏步。然而,这本《Visionarie$ Are Made Not Born》给我的感觉完全不同。它更像是一本实操手册,而不是一本情感慰藉录。书中对于“愿景构建”的讲解,堪称教科书级别。它不是让你闭上眼睛去“想象”,而是教你如何睁大眼睛去“观察”和“推理”。我尤其喜欢其中关于“跨界融合思维”的部分,作者详细阐述了如何从看似不相关的领域中汲取灵感,并将这些元素巧妙地编织到自己的核心目标中去。这种强调系统性思维而非纯粹依赖直觉的论述,让我这位偏向逻辑分析的读者感到非常受用。它教会我的不是如何去“相信”,而是如何去“论证”和“构建”。读完后,我开始重新审视我过去的工作流程,发现自己之前在规划未来时,总是太快地跳过了“需求定义”和“障碍预判”这两个至关重要的阶段,这本书精准地填补了我的认知空白。
评分作为一名深耕行业多年的专业人士,我习惯于从底层逻辑上解构复杂问题。这本书的价值在于,它成功地将宏大的“愿景塑造”主题,分解成了一个个可操作的微小任务。它最打动我的一个点是,作者并未将“创新”神化,而是将其归结为对现有资源、信息和模式的重新组合,并强调了“耐心资本”的重要性。是的,耐心,这个在快节奏的现代商业世界中越来越稀缺的品质,在书中被提升到了战略高度。作者通过对比那些一夜成名的“奇迹”和那些经过多年蛰伏最终爆发的“必然”,深刻阐述了长期主义的复利效应。这本书的文字密度非常高,每一页都充满了信息量,我需要反复阅读和做笔记才能完全消化其中的精髓。它提供的不仅仅是理论,更是一种全新的思维操作系统,彻底改变了我对职业生涯规划和长期目标设定的态度,让我从“完成手头任务”的思维模式,跃升到“塑造未来格局”的战略高度。
评分这本书的理念简直是为那些在迷茫中摸索的追梦人量身定做的指南。我以前总觉得,那些取得非凡成就的人,仿佛是中了什么神秘的魔咒,自带光环降临凡间,注定要走向巅峰。读完这本书后,我的那种“天赋论”的迷思彻底被打破了。作者用极其接地气的方式,拆解了“远见”这个看似高不可攀的概念,将其还原为一系列可以通过刻意练习和系统规划达成的具体步骤。书中的案例分析非常精彩,并非那种空泛的说教,而是深入到细节层面,剖析了那些“远见者”是如何在日常生活中培养洞察力、如何捕捉市场中尚未被察觉的信号,以及最关键的,如何将那些看似异想天开的画面,一步步落地成可执行的商业蓝图。我特别欣赏它强调的“迭代式远见”,而不是一次性的灵光乍现,这极大地缓解了我的焦虑感,让我明白,成功不是一个终点,而是一个持续校准和前行的过程。这本书的结构安排逻辑清晰,从心智模式的转变到具体行动指南的梳理,层层递进,像是一位经验丰富的前辈在耳边低语,充满了实用的智慧和鼓舞人心的力量。
评分这本书的文字风格是那种带着锋利洞察力的冷静叙事,读起来非常酣畅淋漓。它避免了那种过度的情感渲染,而是用一种近乎残酷的诚实,揭示了构建非凡成就所需要的纪律性和持续投入。我特别欣赏作者对于“风险容忍度”的重新定义——它不是盲目冒险,而是在充分理解潜在后果的基础上,有计划地将赌注押在尚未成熟的趋势上。对于许多创业者和高潜力人才来说,最难跨越的坎往往是内心的不确定性,这本书通过提供结构化的框架,有效地降低了这种不确定性带来的心理压力。它让我意识到,伟大的远见者并非没有恐惧,而是他们有一套成熟的机制来管理和转化这种恐惧为动力。书中的若干章节,如关于“早期反馈回路的建立”,对我现有团队的管理方式产生了立竿见影的影响。我已开始着手优化我们的项目评估流程,引入了书中推荐的“最小可行愿景”概念,极大地提高了我们对市场变化的响应速度。
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