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Liu Hailong, PhD, is a professor at the School of Journalism and Communication of Renmin University of China, Beijing. His research interests include political communication, the history of Chinese communication research and intellectual history of communication.

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发表于2024-12-23

Propaganda 2024 pdf epub mobi 电子书

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[https://athenacool.wordpress.com/2020/04/15/%e5%ae%a3%e4%bc%a0/] 宣传：观念、话语及其正当化刘海龙 / 中国大百科全书出版社 / 2020-1 子扉我 2020年春申城西楼原载[回响编辑部]微信2020年4月14日正文字数不能少于140字

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出版者:Routledge

作者:Hailong Liu（刘海龙）

出品人:

页数:354

译者:

出版时间:2019-11-21

价格:£ 130

装帧:Hardcover

isbn号码:9780367373979

丛书系列:

图书标签: 传播学刘海龙 MEDIA 宣传政治科学 communication c

Propaganda 2024 pdf epub mobi 电子书图书描述

https://www.routledge.com/Propaganda-Ideas-Discourses-and-its-Legitimization/Liu/p/book/9780367373979#toc

Propaganda is subjective information primarily used to influence an audience and further a political agenda. In China, it has a long history but has been most effective in modern society. What exactly is propaganda? Why does it exist and why does the public tolerate it? The book answers these questions by tracing back to the emergence and development of integrated propaganda and scientific propaganda. On this basis it focuses on the emergence of propaganda concept in China, the establishment of Kuomintang and the Communist Party of China’s propaganda concept, intellectuals and propaganda, the debate on the propaganda concept in China after 1949 as well as the emergence of Propaganda 3.0 that coordinates integrated propaganda and scientific propaganda.

Setting propaganda in the framework of modernity, the book explains how various groups have legitimatized propaganda since the 20th century. From a reasonable and neutral standpoint, the author describes the confrontation among various propaganda concepts and discourses, displaying a panorama of the mutual conflicts between nations and individuals, control and freedom, ideas and bodies. Not only will scholars and students studying journalism and communication find this book interesting, but professionals working in journalism, advertising, public relations and publicity will also find it engaging and enlightening.

Propaganda 2024 pdf epub mobi 电子书

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