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Guardian columnist Dr Ben Goldacre takes us on a hilarious, invigorating and informative journey through the bad science we're fed by the worst of the hacks and the quacks! When Dr Ben Goldacre saw someone on daytime TV dipping her feet in an 'Aqua Detox' footbath, releasing her toxins into the water and turning it brown, he thought he'd try the same at home. 'Like some kind of Johnny Ball cum Witchfinder General', using his girlfriend's Barbie doll, he gently passed an electrical current through the warm salt water. It turned brown. In his words: 'before my very eyes, the world's first Detox Barbie was sat, with her feet in a pool of brown sludge, purged of a weekend's immorality.' Dr Ben Goldacre is the author of the 'Bad Science' column in the Guardian and his book is about all the 'bad science' we are constantly bombarded with in the media and in advertising. At a time when science is used to prove everything and nothing, everyone has their own 'bad science' moments -- from the useless pie-chart on the back of cereal packets to the use of the word 'visibly' in cosmetics ads.This book will help people to quantify their instincts -- that a lot of the so-called 'science' which appears in the media and in advertising is just wrong or misleading. Satirical and amusing -- and unafraid to expose the ridiculous -- it provides the reader with the facts they need to differentiate the good from the bad. Full of spleen, this is a hilarious, invigorating and informative journey through the world of 'bad science'.

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發表於2025-03-05

Bad Science 2025 pdf epub mobi 電子書下載

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近來炒得比較熱的張悟本估計應該有兩把刷子，不然不會到處都在講著他的故事。有空時看看Ben的這本《僞科學》，相信你就會更明白些。據說中文版即將上市瞭，值得期待……

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今天的主題就是這本號稱“春節防腦術”的《Bad Science》，中文名翻譯為《小心壞科學：醫藥廣告沒有告訴你的事》。作者是英國的Ben Goldacre，1974年齣生，牛津大學畢業，UCL醫學院畢業拿到執業醫師資格證，目前是牛津大學循證醫學中心的高級研究員。聽說好像還挺平易近人的。 ...

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Long gone are the days when the more information we got the wiser we became. We are now inundated by information, the real, the fake, and the most monumental, the bullshity. The sheer number of information turns us to be none the wiser. The flooding of fals...

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出版者:Fourth Estate (GB)

作者:Ben Goldacre

出品人:

頁數:288

譯者:

出版時間:2009-4

價格:GBP 8.99

裝幀:Paperback

isbn號碼:9780007284870

叢書系列: