Ann Swidler is a professor of sociology at the University of California, Berkeley. She is the author of Organization without Authority and coauthor of Habits of the Heart, The Good Society, and Inequality by Design.

This text seeks to understand how the American culture of love shapes what people expect from love and what they actually find. The problem it seems is that people face a diverse culture with multiple perspectives and competing experts. American culture speaks of love that is perfect and instantaneous and yet it also talks of the constant need to improve relationships. "Talk of Love" shows how people navigate between discordant messages and how they learn to live with the contradictions they face. In exploring how Americans engage the culture of love, that author also probes what it means to have a culture. A culture includes platitudes and cliches, cynicism and disillusionment co-exist with high ideals, and people draw on these mixed messages to build and make sense of their lives. The Middle Americans interviewed for this book treasure the Hollywood picture of a perfect and sudden love, but they also recognize that love takes work; that "real love" is built by commitment and compromise, by taking the good with the bad and, above all, by communicating. This paradox between all-or-nothing romance and mature slow-growing partnerships is what this book resolves. In the process, the author discovers that culture gets organized inside the minds of individuals, and outside the self too, in different social contexts, codes and institutions.