The Invisible Gorilla

CHRISTOPHER CHABRIS and DANIEL SIMONS are cognitive psychologists who have each received accolades for their research on a wide range of topics. Their “Gorillas in Our Midst” study reveals the dark side of our ability to pay attention and has quickly become one of the best-known experiments in all of psychology; it inspired a stage play and was even discussed by characters on C.S.I. Chabris, who received his Ph.D. from Harvard, is a psychology professor at Union College in New York. Simons, who received his Ph.D. from Cornell, is a psychology professor at the University of Illinois.

出版者:Crown Publishing Group (NY)

作者:Christopher Chabris

页数:320

出版时间:2010-5-18

价格:GBP 19.35

装帧:Hardcover

isbn号码:9780307459657

图书标签:心理学认知科学思维心理psychology社会学英文原版决策

Reading this book will make you less sure of yourself - and that's a good thing. In The Invisible Gorilla, Christopher Chabris and Daniel Simons, creators of one of psychology's most famous experiments, use remarkable stories and counterintuitive scientific findings to demonstrate an important truth: Our minds don't work the way we think they do. We think we see ourselves and the world as they really are, but we're actually missing a whole lot.

Chabris and Simons combine the work of other researchers with their own findings on attention, perception, memory, and reasoning to reveal how faulty intuitions often get us into trouble. In the process, they explain:

* Why a company would spend billions to launch a product that its own analysts know will fail

* How a police officer could run right past a brutal assault without seeing it

* Why award-winning movies are full of editing mistakes

* What criminals have in common with chess masters

* Why measles and other childhood diseases are making a comeback

* Why money managers could learn a lot from weather forecasters

The Invisible Gorilla reveals the myriad ways that our intuitions can deceive us, but its much more than a catalog of human failings. Chabris and Simons explain why we succumb to these everyday illusions and what we can do to inoculate ourselves against their effects. Ultimately, the book provides a kind of x-ray vision into our own minds, making it possible to pierce the veil of illusions that clouds our thoughts and to think clearly for perhaps the first time.

读后感

喜欢“The Matrix”的朋友应该还记得这一场景，Neo看到了先知房门上的一块匾，先知告诉他，这是"Know Yourself"的意思。匾上的内容就是"Temet Nosce"。这本书的作用也是一样，让你能够更好的了解自己。 不能不说的是，书名起得实在是太失败了，让人完全没有想读的欲望。它是如...  

1999年的一天，本书的两位作者丹尼尔·西蒙斯和克里斯托弗·查布里斯设计了一个实验。实验对象需观看一部总长度不足1分钟的短片，片里穿着白色和黑色球衣的两队运动员传接篮球。实验对象的唯一任务，就是计算白色球衣队员传球的次数(黑衣球员传球次数可完全忽略)。 短片地址在...  

书的废话太多，所幸浓缩的知识点都列到了章节末，现在把一些我认为有价值的概念整理如下： 1、注意错觉。人们全神贯注于一件事时，往往会忽略（就算是近在眼前）的其他事。原因：注意力资源的有限性。避免方法：减少一心二用的情况。 2、记忆错觉。为了调取方便，人在储存记忆...  

用户评价

有些里面讲到的illusion自己也犯过~

心理学科普读物共有的毛病，当然是无法避免。那就是，作者举了个例子，想要说明一个观点，但是说不明白，于是就再举个例子。举完例二，仍然说不清楚，就来个例三。最后全文的结束，当然还是一个例子。没有抽象概括能力的心理学家们，特别喜欢讲琐碎的故事，因此你无法与他们争辩，因为他们几乎没有逻辑思考能力，你反驳他在某个例子里隐约想要表达的观点，他就用另一个例子搅乱你，让你忘记你最初反驳的点，最后，很多个小时过去了，你都忘了你们说了些什么，除了大约听了很多类似的故事之外。

这本书听的有声书，书里用数据和逻辑描述了几种错觉和误区，关于视觉，记忆，知识，信心，直觉，和因果关系。忠言逆耳，我有几次听的怒不可遏，隔空想和两个作者吵一架。怒气平息了之后，还是会明白他们讲的有道理的。作者们不光怼普通大众，还专门怼Blink的作者Malcolm Gladwell，怼的厉害的程度让我觉得这本书一开始就是为了怼他才写的。

清晰易读，喻理于一系列小故事中，畅销科普典范。

Fun reading for the first half. Not so fun reading for the 2nd half.