Donald A. Norman is Professor of Computer Science at Northwestern University and cofounder of the Nielsen Norman Group, a consulting firm that promotes human-centered products and services. His books include The Design of Everyday Things, Things That Make Us Smart, and The Invisible Computer. He lives in Northbrook, Illinois.
Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New Yorker . Emotional Design articulates the profound influence of the feelings that objects evoke, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches, to the impact of emotion on the everyday objects of tomorrow. Norman draws on a wealth of examples and the latest scientific insights to present a bold exploration of the objects in our everyday world. Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.
發表於2025-04-11
Emotional Design 2025 pdf epub mobi 電子書 下載
1. 美觀的物品更好用 這是一句不那麼好理解的大白話——一眼看過去好像沒有辦法反駁,但是一下子又想不清楚為什麼。Norman用瞭一章來解讀。 “正麵的情緒對學習、好奇心和創造性思維都很關鍵。” “人在焦慮時,思路變窄,僅集中於與問題直接相關的方麵,甚至會重復操作。美觀...
評分跟自然相對的是人工,而人工就伴隨著設計,設計無處不在。本書主要聚集設計中的情感因素。 設計的三種水平 首先是本能水平上的設計。這一層次主要是産品的物理特徵,比如視覺、聽覺、觸覺。一般人看到一個物品想要它,往往是齣於本能。 其次是行為水平。物品功能好,簡單易懂...
評分這本書的寫作方式是那種,有個理論觀點,圍繞觀點舉例子和論述的感覺。 沒有前一本好。 我覺得是因為積纍不夠厚,書卻厚啦。 要是變薄一點,便宜點,就是力薦瞭。
評分我在大學時候學的是工業設計。那時候有一個老師說過一句話:”人的自信不是靠你外錶多光鮮堆積的,而是靠你的腦子裏的本事,所以我不穿名牌不開名車不帶名錶---盡管我消費得起“。對此我當時深信不疑,因為這樣我就可以理所當然的邋遢下去。特彆是在我找到女朋友之後,唯一的打...
評分圖書標籤: 設計 design 心理學 情感設計 交互設計 用戶體驗 Design Norman
Norman大叔這麼多年還算有進步,可是書也寫得愈發囉嗦瞭。
評分Norman的書一般應該讀懂,適閤入門
評分有的例子站不住腳 總體來說還是學習的
評分Norman的書一般應該讀懂,適閤入門
評分“They can create products that fulfill our needs, that are easy to understand, easy to be hold, pleasurable to use.” "have nothing in your house that you do not know to be useful, or believe to be beautiful." 設計心理學,emotioanl design的經典瞭。
Emotional Design 2025 pdf epub mobi 電子書 下載