Dream Big

作者：克里斯蒂娜·柯利娅，巴西资深记者、知名的商业和管理咨询顾问。供职巴西最畅销的商业杂志《检视》（Exame）执行编辑12余年。其间她参与了几十篇针对巴西大型公司的深度报告。译者：王仁荣，法学博士，百威英博亚太区副总裁。2003年加入百威英博，和雷曼、马塞尔、贝托3G“三剑客”相识、共事13年，先后参与了“英特布鲁收购美洲饮料”“英博收购百威”以及世纪并购“百威英博收购南非米勒”等一系列大型跨境并购案。他也是百威英博在中国及亚太地区并购扩张的亲历者。

出版者:Sextante

作者:Cristiane Correa

页数:252

出版时间:2014-1-1

价格:USD 52.98

装帧:Hardcover

isbn号码:9788543100838

图书标签:投资金融资本商业百威英博并购之王的书并购传记

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My friend - and now partner - Jorge Paulo and his team are among the best businessmen in the world. He is a fantastic person and his story should be an inspiration to everybody, as it is for me." - Warren Buffett

In just over forty years, Jorge Paulo Lemann, Marcel Telles and Beto Sicupira built the biggest empire in the history of Brazilian capitalism and launched themselves onto the world stage in an unprecedented way.

Over the past five years, they have acquired no fewer than three globally-recognized American brands: Budweiser, Burger King and Heinz. This has been achieved as discreetly as possible and they have shunned any personal publicity.

The management method they developed, which has been zealously followed by their employees, is based on meritocracy, simplicity and constant cost cutting.

Their culture is as efficient as it is merciless and leaves no room for mediocre performances. On the other hand, those who bring in exceptional results have the chance to become company partners and make a fortune.

Dream Big presents a detailed behind-the-scenes portrait of the meteoric rise of these three businessmen, from the founding of Banco Garantia in the 1970s to the present day.

In 1971, when the Brazilian stock market was going through an euphoria, Harvard graduate, tennis champion and underwater fishing enthusiast from Rio de Janeiro Jorge Paulo Lemann decided to start a new business. He assembled some partners and put out a newspaper ad: "Brokerage wanted." Days later, Lemann began running what would become the cornerstone of his fortune and those of over 200 other people. Its name was Garantia.

The "Garantia model" was based on businesses that impressed Lemann, such as Goldman Sachs in finance and Walmart in retail. Its philosophy gave the best workers the opportunity to become shareholders.

读后感

最近参加了下和君的董秘班课程。和君的合伙人一直对标3G资本讲“赋能式投资”的理念，所以想找找相关的书看看。花了一个周末时间看完这本英文原版，比较原汁原味。 1、3G资本创造Alpha收益源自哪？ Alpha收益来自于人才，具体改造被收购标的的方式包括： （1）管理文化 （2）降...  

《基业长青》有句话说的好，高瞻远瞩公司的创办人通常都是制造时钟的人，而不是报时的人。造钟者，关注于企业文化和组织打磨，而报时人，关注的则是商业战略。3G资本的缔造者无疑是前一种。 3G资本并不广泛为人所知，但它却是全球范围内私募股权投资领域的标杆企业。从证券经纪...  

1. 收购并控股一家企业后，新团队在第一年不应该做任何与业务相关的事情。在了解这家公司如何运作的过程中，你应该只能强化自己感性认知的事情。如果你一开始就掺和与企业运营相关的事情，很可能一切搞得一团糟。贝林把这个规则牢记于心……不仅广泛与公司总监们接触，还特意了...

1. 收购并控股一家企业后，新团队在第一年不应该做任何与业务相关的事情。在了解这家公司如何运作的过程中，你应该只能强化自己感性认知的事情。如果你一开始就掺和与企业运营相关的事情，很可能一切搞得一团糟。贝林把这个规则牢记于心……不仅广泛与公司总监们接触，还特意了...

用户评价

企业文化很值得学习，meritocracy。

Poor Smart Deep Desire to get rich Meritocracy,cutting costs and continuous improvement

Wish it could cover the next 10 years

很一般

感觉书写的比较松散，对他们的原则的解释缺乏深度。招穷，聪明和有欲望的人有意思。古代戚继光招兵时就不要纨绔子弟。