One Billion Customers 2025 pdf epub mobi 电子书


One Billion Customers

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One Billion Customers 2025 pdf epub mobi 电子书 著者简介

James McGregor is everybody's go-to guy on China, providing strategic advice to top political leaders and Fortune 500 CEOs, serving as an insightful and influential China commentator for television, radio and print media across the globe, and guiding China investments, mergers & acquisitions and all manner of business deals for clients of JL McGregor & Company.

James McGregor is the founder, chairman and CEO of JL McGregor & Company LLC, a China-focused research and advisory firm. A Mandarin speaker, he is a journalist-turned-businessman who has lived in China for 20 years and the author of the book One Billion Customers: Lessons From the Front Lines of Doing Business in China, a widely-acclaimed best-seller published by Simon & Schuster.

Previously, McGregor ran the private consulting firm BlackInc China, which was the launching ground for JL McGregor & Company. He has long served as Senior China Advisor for Ogilvy Worldwide, and has also been senior China advisor for Spencer Stuart and a Senior Director of Stonebridge International LLC, an international strategic advisory firm headed by former U.S. National Security Advisor Sandy Berger. Before researching and writing the book, McGregor was a partner and the China managing director for GIV Venture Partners, a $140 million venture capital fund specializing in technology investments in China and India. McGregor was also a pioneer of the Chinese Internet, serving as an advisor to many Chinese Internet startups and as an early investor and board member of Sohu.com during the company's July 2000 NASDAQ listing.

McGregor's interest in Asia began at age 18 when he served as an infantry soldier in Vietnam. His China career started in 1985 when he backpacked through China and decided he wanted to learn Mandarin and focus on being a journalist in China. At the time, McGregor was a reporter on Capitol Hill in Washington D.C. for Knight-Ridder Newspapers. From 1987 to 1993 McGregor served as The Wall Street Journal's Taiwan bureau chief and The Wall Street Journal's China bureau chief.

From 1993 to 2000, McGregor was chief executive of Dow Jones & Co. in China, and a vice-president in the Dow Jones International Group. At Dow Jones, McGregor built a portfolio of media businesses that employed some 150 Chinese professionals with offices in Beijing, Shanghai, Shenzhen and Hong Kong. In 1996, McGregor was Chairman of the American Chamber of Commerce in China. He also served for a decade as a Governor of that organization. McGregor is currently a member of the National Committee on US-China Relations; a member of the International Council of the Asia Society; and he serves on a variety of China-related advisory boards.


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发表于2025-02-26

One Billion Customers 2025 pdf epub mobi 电子书

One Billion Customers 2025 pdf epub mobi 电子书

One Billion Customers 2025 pdf epub mobi 电子书



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One Billion Customers 电子书 读后感

评分

想了很久,写这篇评论该用中文还是英文? 用英文比较简单,不用翻译来翻译去的。而且写中文多半要捱人骂。 但是。。。最后决定用中文。因为觉得这书虽然是给到中国做生意的外国人写的,对国人的用处应该也很大。至少大家可以反思一下。用一个不同的视角来看我们现在的社会。 ...  

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《十亿消费者》(One Billion Customers),作者James McGregor浸淫中国事务25年,是见证中国改革开放全历程的前记者,前道琼斯高管。前“内幕人士”资历给了他“中国商界的第一手经验”,兼有做记者的职业经历,写东西不精彩都难。 作者以全景式的战略角度,纵向点评中国近代...  

评分

从前,有一个美国人,在他18岁时,作为一名步兵参与了残酷的越战,幸运的活了下来。然后亲历了美国70年代的社会大变革和洛杉矶当年的种族骚乱。 1985年,30岁的他和姐姐一同作为背包族,乘坐肮脏拥挤的火车和汽车,走遍了中国的城市和乡村。当时的中国才刚刚摆脱WenGe的阴霾,...  

评分

《十亿消费者》(One Billion Customers),作者James McGregor浸淫中国事务25年,是见证中国改革开放全历程的前记者,前道琼斯高管。前“内幕人士”资历给了他“中国商界的第一手经验”,兼有做记者的职业经历,写东西不精彩都难。 作者以全景式的战略角度,纵向点评中国近代...  

评分

其实知道有这么一本书有段时间了,在译言上也浏览了一下,没觉得特别吸引人,何况还挺长,又没有翻译完全。但是昨天同时从两个地方再次听到推荐,一是和菜头的博客,二是哥们在电话里兴奋的说在牛博上看到一篇精彩的文章,叫什么《十亿消费者》,我说我看到过,丫顿时颇为失落...  

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出版者:Simon & Schuster
作者:[美] James McGregor
出品人:
页数:320
译者:
出版时间:2007-9-4
价格:$15.00
装帧:Paperback
isbn号码:9780743258418
丛书系列:

图书标签: 经济  商业  中国  中国现状分析  十亿消费者  纪实  外国记者  政治   


One Billion Customers 2025 pdf epub mobi 电子书 图书描述

It is well known that with 1.3 billion mouths to feed, China’s market is moving quickly toward surpassing North America and Europe combined. Companies from the U.S. and across the globe are flocking there to buy, sell, manufacture and create new products. But as former The Wall Street Journal China bureau chief turned successful corporate executive James McGregor explains, business in China is conducted with much subterfuge -- nothing is as it seems and nothing about business in China is easy.

Quickly becoming the bible for anybody doing business in China, One Billion Customers shows how to navigate the often treacherous waters of Chinese deal making. Brilliantly written by an author who has lived in China for nearly two decades, the book reveals indispensable, street-smart strategies, tactics, and lessons for succeeding in the world’s fastest growing consumer market. Foreign companies rightly fear that Chinese partners, customers or suppliers will steal their technology or trade secrets or simply pick their pockets. Testy relations between China’s Communist leaders and the U.S. and other democracies can trap foreign companies in a political crossfire. McGregor has seen or experienced it all, and now he shares his insights about how China really works.

One Billion Customers maximizes the expansive knowledge of a respected journalist, well-known businessman, and ultimate China insider, offering compelling narratives of personalities, business deals, and lessons learned—from Morgan Stanley’s creation of a joint-venture Chinese investment bank to the pleasure dome of a smuggler whose $6 billion operation demonstrates how corruption greases the wheels of Chinese commerce. With nearly one hundred strategies for conducting business in China, this unprecedented account combines practical lessons with the story of China’s remarkable rise to power.

One Billion Customers 2025 pdf epub mobi 电子书

One Billion Customers 2025 pdf epub mobi 电子书
想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

One Billion Customers 2025 pdf epub mobi 用户评价

评分

满足了普通人对红色政权的窥探欲,提供了先行者在中国创业的经验。唯一可惜的是成文时间有些早了,有些观点对当今社会似乎不再适用了。

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典型记者写的书,信息量大也足够有趣,记录了很多中国经济发展中的大事件,揭示了不少中国独有的现象,但是对现象背后的成因并无太多深入分析。

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五星不解释。一本书读懂中国。P.S.我读的是“乱翻书”的中文版。

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4.5星,作者是真正的报人和资深China Hand,文笔刘畅幽默外加对天朝颇有了解,但基于本身是洋人的先天性不足,还是略有瑕疵、不够深刻

评分

看的是译言版啦。蛮有意思的书,难得的视角。

One Billion Customers 2025 pdf epub mobi 电子书


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