One Billion Customers 2024 pdf epub mobi 电子书


One Billion Customers

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One Billion Customers 2024 pdf epub mobi 电子书 著者简介

James McGregor is everybody's go-to guy on China, providing strategic advice to top political leaders and Fortune 500 CEOs, serving as an insightful and influential China commentator for television, radio and print media across the globe, and guiding China investments, mergers & acquisitions and all manner of business deals for clients of JL McGregor & Company.

James McGregor is the founder, chairman and CEO of JL McGregor & Company LLC, a China-focused research and advisory firm. A Mandarin speaker, he is a journalist-turned-businessman who has lived in China for 20 years and the author of the book One Billion Customers: Lessons From the Front Lines of Doing Business in China, a widely-acclaimed best-seller published by Simon & Schuster.

Previously, McGregor ran the private consulting firm BlackInc China, which was the launching ground for JL McGregor & Company. He has long served as Senior China Advisor for Ogilvy Worldwide, and has also been senior China advisor for Spencer Stuart and a Senior Director of Stonebridge International LLC, an international strategic advisory firm headed by former U.S. National Security Advisor Sandy Berger. Before researching and writing the book, McGregor was a partner and the China managing director for GIV Venture Partners, a $140 million venture capital fund specializing in technology investments in China and India. McGregor was also a pioneer of the Chinese Internet, serving as an advisor to many Chinese Internet startups and as an early investor and board member of Sohu.com during the company's July 2000 NASDAQ listing.

McGregor's interest in Asia began at age 18 when he served as an infantry soldier in Vietnam. His China career started in 1985 when he backpacked through China and decided he wanted to learn Mandarin and focus on being a journalist in China. At the time, McGregor was a reporter on Capitol Hill in Washington D.C. for Knight-Ridder Newspapers. From 1987 to 1993 McGregor served as The Wall Street Journal's Taiwan bureau chief and The Wall Street Journal's China bureau chief.

From 1993 to 2000, McGregor was chief executive of Dow Jones & Co. in China, and a vice-president in the Dow Jones International Group. At Dow Jones, McGregor built a portfolio of media businesses that employed some 150 Chinese professionals with offices in Beijing, Shanghai, Shenzhen and Hong Kong. In 1996, McGregor was Chairman of the American Chamber of Commerce in China. He also served for a decade as a Governor of that organization. McGregor is currently a member of the National Committee on US-China Relations; a member of the International Council of the Asia Society; and he serves on a variety of China-related advisory boards.


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发表于2024-12-25

One Billion Customers 2024 pdf epub mobi 电子书

One Billion Customers 2024 pdf epub mobi 电子书

One Billion Customers 2024 pdf epub mobi 电子书



喜欢 One Billion Customers 电子书 的读者还喜欢


One Billion Customers 电子书 读后感

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一个原因是 里面的人物基本上会成为未来5年中国的主角 另一个原因是它揭示了光鲜外表下投资中国的艰难。在这个角度,除了口口相传的八卦外很难找到其它的资料可供参考 作为一个中国人,可能里面大多数事情你都不知道  

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想了很久,写这篇评论该用中文还是英文? 用英文比较简单,不用翻译来翻译去的。而且写中文多半要捱人骂。 但是。。。最后决定用中文。因为觉得这书虽然是给到中国做生意的外国人写的,对国人的用处应该也很大。至少大家可以反思一下。用一个不同的视角来看我们现在的社会。 ...  

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为了避免被咔嚓而导致这本书影响的人变少,我自觉地要进行自我审查。 总的说来,本书作为一本写给外国人,关于“如何在中国经商”的指南,是非常成功的。我很有冲动想将这本书发给我那还在中国晕头转向的美国老板看看,事实上他们遇到的问题以及愚不可及的处理方法,这本书里多...  

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想了很久,写这篇评论该用中文还是英文? 用英文比较简单,不用翻译来翻译去的。而且写中文多半要捱人骂。 但是。。。最后决定用中文。因为觉得这书虽然是给到中国做生意的外国人写的,对国人的用处应该也很大。至少大家可以反思一下。用一个不同的视角来看我们现在的社会。 ...  

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不离开中国,大概永远也没机会了解中国。从外国人的眼里看到的中国反而是最真实的。丑陋的东西看了这么多,我很惊讶于自己还能愤怒。感谢互联网,让善良的大众不致于做一辈子的傻B,被人愚弄  

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出版者:Simon & Schuster
作者:[美] James McGregor
出品人:
页数:320
译者:
出版时间:2007-9-4
价格:$15.00
装帧:Paperback
isbn号码:9780743258418
丛书系列:

图书标签: 经济  商业  中国  中国现状分析  十亿消费者  纪实  外国记者  政治   


One Billion Customers 2024 pdf epub mobi 电子书 图书描述

It is well known that with 1.3 billion mouths to feed, China’s market is moving quickly toward surpassing North America and Europe combined. Companies from the U.S. and across the globe are flocking there to buy, sell, manufacture and create new products. But as former The Wall Street Journal China bureau chief turned successful corporate executive James McGregor explains, business in China is conducted with much subterfuge -- nothing is as it seems and nothing about business in China is easy.

Quickly becoming the bible for anybody doing business in China, One Billion Customers shows how to navigate the often treacherous waters of Chinese deal making. Brilliantly written by an author who has lived in China for nearly two decades, the book reveals indispensable, street-smart strategies, tactics, and lessons for succeeding in the world’s fastest growing consumer market. Foreign companies rightly fear that Chinese partners, customers or suppliers will steal their technology or trade secrets or simply pick their pockets. Testy relations between China’s Communist leaders and the U.S. and other democracies can trap foreign companies in a political crossfire. McGregor has seen or experienced it all, and now he shares his insights about how China really works.

One Billion Customers maximizes the expansive knowledge of a respected journalist, well-known businessman, and ultimate China insider, offering compelling narratives of personalities, business deals, and lessons learned—from Morgan Stanley’s creation of a joint-venture Chinese investment bank to the pleasure dome of a smuggler whose $6 billion operation demonstrates how corruption greases the wheels of Chinese commerce. With nearly one hundred strategies for conducting business in China, this unprecedented account combines practical lessons with the story of China’s remarkable rise to power.

One Billion Customers 2024 pdf epub mobi 电子书

One Billion Customers 2024 pdf epub mobi 电子书
想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

One Billion Customers 2024 pdf epub mobi 用户评价

评分

这是一本教国外人如何在中国做生意的书,作者的来头很大,华尔街日报中国总编,在台湾和内地生活过超过20年。从中国人的角度来说,这本书的大多数内容并不新鲜,所以只给了四星。如果想快速读完这本书,只看“商业红宝书”这一栏就好了。

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看的是译言版啦。蛮有意思的书,难得的视角。

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4.5星,作者是真正的报人和资深China Hand,文笔刘畅幽默外加对天朝颇有了解,但基于本身是洋人的先天性不足,还是略有瑕疵、不够深刻

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这书读的真过瘾,都是高级玩家啊最顶层的中外合资公司故事 一大感觉就是之前真心不知道美国和中国的interwinding已经这么深了 充满机会的中国

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一本中国市场的商业厚黑学。其实又何止商业,因为有条不紊地铺垫了中国人处事之历史文化背景,即已涵盖了一个何谓“中国人”的精彩的社会学摘要。外国人实际上看到的是一个中国土壤上的入乡指南亦即堕落指南,兼有字字珠玑的“商业红皮书”之书中书;中国读者看到的是这些熟悉的名字:王岐山、朱云来、赖昌星、刘长乐、胡舒立、吴基传、潘石屹、宗庆后等等,以及与他们相关的我们不太熟悉的细节和内幕。简单地说,是一部改革开放过程中波诡云谲的中西商业相亲史。

One Billion Customers 2024 pdf epub mobi 电子书


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