Sir Richard Branson is a hugely successful international entrepreneur and is chairman of the Virgin Group. His autobiography, Losing My Virginity, and his second book, Screw It, Let’s Do It, have both been international bestsellers.
Sir Richard Branson is one of the world’s most successful entrepreneurs and his Virgin Group is one of the most recognised lifestyle brands, trusted and enjoyed by many millions of people.
Now, in his trademark charismatic and honest style, Richard shares the inside track on some of his greatest achievements over forty years in business as well as the lessons he has learned from his setbacks. In Business Stripped Bare, he discusses why he took on one of the world’s biggest superbrands, how he built Virgin Mobile USA into the fastest growing company in history to reach a billion dollars in revenue, faster than Microsoft, Google or Amazon.com, and how Richard is the only person in the world to have built seven billion dollar companies from scratch in seven completely different sectors.
Richard tells the story behind the launch of Virgin America, his new airline in the USA, how Virgin Galactic is set to initiate a new era of space tourism from a spaceport deep in the Mojave desert, and what he has learned about business from a diverse group of leaders, including Nelson Mandela, Jack Welch, Herb Kelleher, Steve Jobs and the founders of Google. He also shares his thoughts on the changing face of the global economy and how businesses worldwide need to work together to tackle environmental challenges and invest in the future of our world.
Combining invaluable advice with remarkable and candid inside stories, Business Stripped Bare is a dynamic, inspirational and truly original guide to success in business and in life. Whether you are an executive, an entrepreneur or just starting out in the business world, Richard strips down business to show how you can succeed and make a difference.
發表於2024-12-23
Business Stripped Bare 2024 pdf epub mobi 電子書 下載
從一個營銷愛好者的角度看,我感到長期、持續地關注少數幾個品牌,幾個人,要比對大量案例做淺顯關注的方案更優。 讀人物傳記最大的好處是能將品牌與人、方法論和實踐閤而為一,若按此標準,業界盛譽的《喬布斯傳》早不必提,除此之外,你或許可以從理查德•布蘭森的《商界...
評分共同點: 1。.帥 2。曾經是嬉皮士 3。熱愛音樂 4。性格隨性 5。不按常理齣牌 6。喜歡把“改變世界,讓人類生活更美好”作為口頭禪 7。親自為自己公司的産品做代言 8。他們都成功瞭 9。都有一個漂亮的好太太和可愛的孩子 不同點: 1。一個享受生活之極緻,挑戰任何極限。一個將...
評分但凡是做商人的, 都喜歡寫書 。 比方國內某些人 ,喜歡在30多歲時寫一本自傳。 從小學到齣書的時候,各種特異的經曆 大集閤。 自誇的成分居多 , 教化的程度不少 ,但真正的“魂”沒有,你隻是覺得在彆人的人生中轉瞭一圈,頭昏腦脹而已。並且, 讀完書以後你就會覺得商...
評分共同點: 1。.帥 2。曾經是嬉皮士 3。熱愛音樂 4。性格隨性 5。不按常理齣牌 6。喜歡把“改變世界,讓人類生活更美好”作為口頭禪 7。親自為自己公司的産品做代言 8。他們都成功瞭 9。都有一個漂亮的好太太和可愛的孩子 不同點: 1。一個享受生活之極緻,挑戰任何極限。一個將...
評分圖書標籤: RichardBranson 迴憶錄 management Virgin Airline 慢慢啃著的英文原版 of business
Business Stripped Bare 2024 pdf epub mobi 電子書 下載