The New Community Rules 2024 pdf epub mobi 电子书

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The New Community Rules 2024 pdf epub mobi 电子书著者简介

Tamar Weinberg是一位作家，也是Internet营销顾问，擅长博主联盟、病毒式营销和社会媒体等领域。她生活在纽约市，她在个人博客上讨论与社会媒体有关的各种话题。

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发表于2024-11-26

The New Community Rules 2024 pdf epub mobi 电子书

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本书重在教你如何应用Twitter这样的网站来建立品牌知名度,如何通过社会网络来提高声誉,如何利用Web巧妙的表达观点想在网络营销这块做出成就的可以看看 http://www.china-pub.com/193294

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关于营销我们还能做得更好吗？　　能避免“我知道广告费浪费了一半，但我不知道到底是哪一半”吗？甚至于出奇制胜，四两拨千斤？　　能，这就是社会化媒体营销。　　社会化媒体营销即使不是营销的未来，也是大势所趋。有好的产品而不进行社会化媒体营销就...

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我从事保险行业已经有三年了，每天除了联系自己的客户外，还是联系自己的客户。而其中一个从事互联网行业的客户，告诉了我社会化网络以及六度空间定理。我仔细回味了一下，六度空间定理不就是我们做保险人员最开始使用的方法吗？一开始我们通过自己的亲朋友好友来买保，支持我...

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本书以互联网高度发达的美国为讲述背景，案例涉及的也是美国的社会化媒体网站，尽管与我国社会化网络发展现状有较大差别，但仍有很强的借鉴意义。理由有以下几点：首先，案例网站基本都能在国内找到翻版，如Twitter对应新浪微博，Facebook对应人人网，雅虎问答对应...

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出版者:O'Reilly Media

作者:Tamar Weinberg

出品人:

页数:370

译者:

出版时间:2009-7-14

价格:USD 24.99

装帧:Paperback

isbn号码:9780596156817

丛书系列:

图书标签: marketing 营销社会化媒体市场营销广告 social community 职场

The New Community Rules 2024 pdf epub mobi 电子书图书描述

Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? With "The New Community Rules," you'll understand how social web technologies work, and learn the most practical and effective ways to reach people who frequent these sites. Written by an expert in social media and viral marketing, this book cuts through the hype and jargon to give you intelligent advice and strategies for positioning your business on the social web, with case studies that show how other companies have used this approach. "The New Community Rules" will help you: Explore blogging and microblogging, and find out how to use applications such as Twitter to create brand awareness Learn the art of conversation marketing, and how social media thrives on honesty and transparency Manage and enhance your online reputation through the social web Tap into the increasingly influential video and podcasting market Discover which tactics work -- and which don't -- by learning about what other marketers have tried Many consumers today use the Web as a voice. "The New Community Rules" demonstrates how you can join the conversation, contribute to the community, and bring people to your product or service.

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正在爆发的营销革命:社会化网络营销指南

The New Community Rules 2024 pdf epub mobi 电子书

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