《启动大脑》可以让您：认识大脑思维的无限性，最大限度地利用自己的大脑，获得思考和学习的关键技巧，增强创造性的思考和解决问题的能力，找寻实现大脑潜能的信心和技巧，并且超越自我。如何激活沉睡的大脑，激发人类更大的智力潜能呢？BBC的经典图书《启动大脑》介绍的自我增强型记忆矩阵（SEM3）可以让您轻松地记忆1万－5万个项目，并且能够训练和增强您的记忆力。

《启动大脑》畅销全球30多年，不断修订再版，已经成为影响全球几亿人的大脑使用手册。本书将从人类认识大脑和使用大脑的过程中，提炼出大脑工作的本质，剖析大脑在记忆、阅读和创造性思维方面的工作原理，告诉我们如何驾驭大脑的操作引擎。

Are you worried that you're not achieving your full potential? A few years after this classic book on how to improve your brainpower was first published, a fairly average student announced that he intended to try for a place at Cambridge University. His chances were assessed as slim', since his grades were usually unexceptional. But with the help of Use Your Head, he went on to achieve four As at A-level, two starred firsts at Cambridge and a top job with a multi-national company. Since 1974, Use Your Head has been translated into over 27 languages, has been published in five continents and 100 countries, has sold well over a million copies and still the demand increases! Use Your Head will: *Teach you the vital skills of Learning How to Think and Learn. *Increase your creative thinking and problem-solving capacity *Enable you to make the best of your brain *Provide you with both the confidence and the means to fulfil your own mental potential