《啓動大腦》可以讓您：認識大腦思維的無限性，最大限度地利用自己的大腦，獲得思考和學習的關鍵技巧，增強創造性的思考和解決問題的能力，找尋實現大腦潛能的信心和技巧，並且超越自我。如何激活沉睡的大腦，激發人類更大的智力潛能呢？BBC的經典圖書《啓動大腦》介紹的自我增強型記憶矩陣（SEM3）可以讓您輕鬆地記憶1萬－5萬個項目，並且能夠訓練和增強您的記憶力。

《啓動大腦》暢銷全球30多年，不斷修訂再版，已經成為影響全球幾億人的大腦使用手冊。本書將從人類認識大腦和使用大腦的過程中，提煉齣大腦工作的本質，剖析大腦在記憶、閱讀和創造性思維方麵的工作原理，告訴我們如何駕馭大腦的操作引擎。

Are you worried that you're not achieving your full potential? A few years after this classic book on how to improve your brainpower was first published, a fairly average student announced that he intended to try for a place at Cambridge University. His chances were assessed as slim', since his grades were usually unexceptional. But with the help of Use Your Head, he went on to achieve four As at A-level, two starred firsts at Cambridge and a top job with a multi-national company. Since 1974, Use Your Head has been translated into over 27 languages, has been published in five continents and 100 countries, has sold well over a million copies and still the demand increases! Use Your Head will: *Teach you the vital skills of Learning How to Think and Learn. *Increase your creative thinking and problem-solving capacity *Enable you to make the best of your brain *Provide you with both the confidence and the means to fulfil your own mental potential