Economics of Strategy 2024 pdf epub mobi 电子书

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发表于2024-12-28

Economics of Strategy 2024 pdf epub mobi 电子书

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出版者:John Wiley & Sons

作者:David Besanko

出品人:

页数:624

译者:

出版时间:2009-9-2

价格:GBP 101.00

装帧:Hardcover

isbn号码:9780470373606

丛书系列:

图书标签: 经济学战略 MBA UNNC TextBook LSE Academic

Economics of Strategy 2024 pdf epub mobi 电子书图书描述

In today's global recession, strong management of firms and organizations are of the utmost importance. Best-selling "Economics of Strategy" focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature. The newly revised 5th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses "relevant." Armed with general principles, today's students--tomorrow's future managers--will be prepared to adjust their firms' business strategies to the demands of the ever-changing environment.

Economics of Strategy 2024 pdf epub mobi 电子书

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