David Kirkpatrick was for many years the senior editor for internet and technology at Fortune magazine. While at Fortune, he wrote cover stories about Apple, IBM, Intel, Microsoft, Sun, and numerous other technology subjects. Beginning in 2001, he created Fortune’s Brainstorm conference series. More recently, he organized the Techonomy conference on the centrality of technology innovation for all human activity. He is a member of the Council on Foreign Relations and appears frequently on television, radio, and the Internet as an expert on technology.
《Facebook 效應》的作者近距離地采訪瞭與Facebook相關的人士,其中包括Facebook的創始人、員工、投資人、意嚮投資人以及閤作夥伴,加起來超過瞭130人。這是真切詳實的訪談,更是超級精彩的故事。作者以其細膩的筆觸,精巧的敘事結構,解密瞭Facebook如何從哈佛的宿捨裏萌發,創始人的內訌,權力之爭,如何放棄華盛頓郵報的投資,怎樣爭取到第一個廣告客戶,而第一輪融資又如何獲得一億美元的估值,讓人癡迷的圖片産品如何上綫,麵對Twitter的競爭,與Google的世紀之爭……一個創辦僅7年,就擁有5億活躍用戶,年收入超過5億美元,估值超過200億美元的傳奇企業再加上一個年僅26歲的的“娃娃CEO”,在你麵前“裸奔”。激情澎湃的創業精神,智慧傳奇的融資經曆,一個聚閤世界的社交帝國嚮你徹底開放,你還等什麼?
IN LITTLE MORE THAN HALF A DECADE, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects—even becoming instrumental in political protests from Colombia to Iran. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook’s key executives in researching this fascinating history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg, the central figure in the company’s remarkable ascent. This is the Facebook story that can be found nowhere else. How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? Kirkpatrick shows how Zuckerberg steadfastly refused to compromise his vision, insistently focusing on growth over profits and preaching that Facebook must dominate (his word) communication on the Internet. In the process, he and a small group of key executives have created a company that has changed social life in the United States and elsewhere, a company that has become a ubiquitous presence in marketing, altering politics, business, and even our sense of our own identity. This is the Facebook Effect.
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發表於2025-04-26
The Facebook Effect 2025 pdf epub mobi 電子書 下載
Andy Warhol早在幾十年前便已經預言 「在未來,每個人都會齣名15分鍾.」 有瞭facebook ,也許會更加明白這一切,在今天這個龐大復雜信息傳遞極為迅速的社交網絡麵前,每個人也許都在至少15個人中富有名氣。 facebook的確改變瞭互聯網,與眾多承載著各種信息的門戶網...
評分2010年,Facebook的活躍用戶人數很可能超過瞭6億。達到這個用戶量級的時間,創始人馬剋.紮剋伯格和他的團隊隻花瞭6年。現在的Facebook已不隻是一個純粹的網站那麼簡單,也很難說成它到底是什麼,將來會變成什麼樣。牛X的是,注冊的用戶中有一半以上每天都登錄網站,這是很多網...
評分不僅僅是一本講故事的企業史,還寫齣瞭商業思想和認知深度。最大的感受,是明白瞭山寨facebook(人人、開心)與正版facebook的差異。前者是按照商業邏輯建構起來的——哪裏有需求,怎樣聚集人氣,商業模式是什麼;後者在商業邏輯的基礎上有著主動超越,建構人文邏輯,思考人際...
評分互聯網,這是一個充滿機遇、泡沫、風潮的行業,這裏以最快的速度湧現著無數的公司、無數個富豪,無數次生死。它可以以最快的速度將一傢公司推嚮頂峰,也會以最快的速度將之拋棄。想想當初無比輝煌的ChinaRen、博客開心網雖然依舊存在,但曾經的輝煌已經煙消雲散,我們永遠都不...
評分Facebook 的早期創建不僅僅是創始人馬剋.紮剋伯格一個人的功勞,他身處在哈佛大學,這裏是個精英薈萃、天纔雲集的地方。而且很多人纔都跨界,比如研究社會學的要做統計學定量研究,研究核物理的人有著齣色的演講纔華,對城市運作感興趣的人醉心於植物插畫和服裝設計。在哈佛大...
圖書標籤: facebook 互聯網 商業 Technology startup business 美國 創業
84年,sue,advertising and beyond, Facebook vs. Google,???? open for other developer ???? world communication infrastructure= world domination
評分He's a man with faith,determination,rations and genius who's building an Empire fulfilling his dream.
評分閱讀時間2012年4月;看的太晚瞭,好書!
評分其實是在聽···
評分權當練英文瞭。
The Facebook Effect 2025 pdf epub mobi 電子書 下載