Influence 2025 pdf epub mobi 电子书


Influence

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Influence 2025 pdf epub mobi 电子书 著者简介

Harvard Business Review lists Dr. Cialdini’s research in “Breakthrough Ideas for Today’s Business Agenda.” Influence has been listed on the “New York Times Business Best Seller List.”

Fortune Magazine lists Influence in their “75 Smartest Business Books.” CEO Read lists Influence in their “100 Best Business Books of All Time.”

Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation.

His books including, Influence, are the result of decades of peer-reviewed research on why people comply with requests. Influence has sold over 3 million copies, is a New York Times Bestseller and has been published in over 30 languages. His co-authored books include Yes! and The Small Big. His newest book, Pre-Suasion: A Revolutionary Way to Influence and Persuade, is the result of many years of scientific research combined with Cialdini’s engaging style to make each chapter memorable and meaningful. It will be released on September 6th, 2016.

Because of the world-wide recognition of Dr. Cialdini’s cutting edge scientific research and his ethical business and policy applications, he is frequently regarded as the “Godfather of influence.”

Dr. Cialdini received his Ph.D from the University of North Carolina and post doctoral training from Columbia University. He has held Visiting Scholar Appointments at Ohio State University, the University of California, the Annenberg School of Communications, and the Graduate School of Business of Stanford University. Currently, Dr Cialdini is Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University.

Dr. Cialdini is CEO and President of INFLUENCE AT WORK; focusing on ethical influence training, corporate keynote programs, and the CMCT (Cialdini Method Certified Trainer) program.

Dr. Cialdini’s clients include such organizations as Google, Microsoft, Cisco Systems, Bayer, Coca Cola, KPMG, AstraZeneca, Ericsson, Kodak, Merrill Lynch, Nationwide Insurance, Pfizer, AAA, Northern Trust, IBM, Prudential, The Mayo Clinic, GlaxoSmithKline, Harvard University – Kennedy School, The Weather Channel, the United States Department of Justice, and NATO.


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发表于2025-02-24

Influence 2025 pdf epub mobi 电子书

Influence 2025 pdf epub mobi 电子书

Influence 2025 pdf epub mobi 电子书



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Influence 电子书 读后感

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出版者:Allyn & Bacon
作者:Robert B. Cialdini
出品人:
页数:262
译者:
出版时间:2000-06-29
价格:USD 22.99
装帧:Paperback
isbn号码:9780321011473
丛书系列:

图书标签: 心理学  社会心理学  influence  影响力  社会学  心理  管理  原版   


Influence 2025 pdf epub mobi 电子书 图书描述

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. New Reader's Reports are included in the Fourth Edition and illustrate how readers have used one of the principles or have had a principle of influence used on them. </P>

Influence 2025 pdf epub mobi 电子书

Influence 2025 pdf epub mobi 电子书
想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

Influence 2025 pdf epub mobi 用户评价

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因为这本书实在是太火了,其实内容已近几乎都看过,不过完整看一遍还是收获很多。我要改掉自己对畅销书的偏见....

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开卷的时候有些功利,读完觉得是武器。需要一直读一直练的书。

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谈判技巧第二书。前几章节很经典。最后的部分我就走神了……然后发现第一书的大概我都忘了....幸好第三书给总结了一下

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真正优秀心理学家写的书,绝非机场读物那种类型。每一页都有亮点。

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这是我的教科书,我爱这门课~!

Influence 2025 pdf epub mobi 电子书


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