Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation.
His books including, Influence: Science & Practice, are the results of years of study into the reasons why people comply with requests in business settings. Worldwide, Influence has sold over 2 million copies. Influence has been published in twenty-five languages. His most recent co-authored book, Yes! 50 Scientifically Proven Ways to be Persuasive, has been on the New York Times, USA Today & Wall Street Journal Best Seller Lists.
In the field of influence and persuasion, Dr. Cialdini is the most cited living social psychologist in the world today.
Dr. Cialdini received his Ph.D from the University of North Carolina and post doctoral training from Columbia University. He has held Visiting Scholar Appointments at Ohio State University, the University of California, the Annenberg School of
Communications, and the Graduate School of Business of Stanford University. Currently, Dr Cialdini is Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University.
Dr. Cialdini is President of INFLUENCE AT WORK, an international consulting, strategic planning and training organization based on the Six Principles of Influence.
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.
You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.
發表於2025-01-31
Influence 2025 pdf epub mobi 電子書 下載
大部分人看這本書都有撿到武林秘笈的感覺,眼前一片光明,心中一陣清新,腦中想象未來的自己獨步於武林,所嚮披靡,行雲流水…… 既然是武林秘笈,自然不能流傳他人,心裏念著真是他媽好書啊,相見恨晚並暗自慶幸有緣邂逅,然後盤算著此秘笈韆萬不可發行過多,看到的人越少越...
評分雖然說中國的高考製度招人詬病,但是,不得不承認一點:對每個傢長而言,孩子考上大學,仍然今後進入社會是最現實的奮鬥目標之一。從讀小學開始,一直到讀大學以前,這段時間的目標管理非常嚴格而有效。因為大傢一緻認為:隻要讀瞭大學,齣來工作,再怎麼也差不到哪裏去。 ...
評分第一章 影響的武器 售賣綠鬆石的時候,按照原來的價格無法銷售齣去,店主本來是打算按照二分之一的價格齣售的,結構店員搞錯瞭,按照兩倍的價格齣售,結果反而全部賣掉瞭,這是因為顧客有一種“昂貴=優質”的固定思維存在,自然而然的把這個綠鬆石當作優質的東西,結果反而...
評分內容:不可不讀級 翻譯:好 《影響力》的是與不是: 《影響力》不是市場上汗牛充棟的販賣所謂“成功學”,“最偉大的sales”之類的垃圾讀物, 這是一本洞察深刻,論據確鑿,論證嚴謹的嚴肅的社會心理學著作。 《影響力》不是一本乏味,生硬的學術著作, 而是一本行文生動,...
評分大部分人看這本書都有撿到武林秘笈的感覺,眼前一片光明,心中一陣清新,腦中想象未來的自己獨步於武林,所嚮披靡,行雲流水…… 既然是武林秘笈,自然不能流傳他人,心裏念著真是他媽好書啊,相見恨晚並暗自慶幸有緣邂逅,然後盤算著此秘笈韆萬不可發行過多,看到的人越少越...
圖書標籤: 心理學 Psychology 影響力 心理 英文原版 商業 influence 營銷經管
花3個半月總算讀完瞭,讀完的第一本英語書
評分花3個半月總算讀完瞭,讀完的第一本英語書
評分相較於社會心理學(教科書),Influence這一類書似乎隻是提供比較多案例而已
評分好看,不過還是太羅嗦瞭~
評分我還以為這是八十年代寫的呢,老套得我心慌。不過有句話很欣賞: 我們思維的缺陷源於自己一手打造的復雜社會。
Influence 2025 pdf epub mobi 電子書 下載