Gerd Gigerenzer is the director of the Center for Adaptive Behavior and Cognition at the Max Planck Institute for Human Development in Berlin. He has won numerous prizes, including the 1992 AAAS Prize for Behavioral Science Research and the 2002 German Science Book of the Year Prize. He has been professor of psychology at the University of Chicago and the John M. Olin Distinguished Visiting Professor at the School of Law, University of Virginia.
Why is split second decision-making superior to deliberation? Gut Feelings delivers the science behind Malcolm Gladwell??s Blink
Reflection and reason are overrated, according to renowned psychologist Gerd Gigerenzer. Much better qualified to help us make decisions is the cognitive, emotional, and social repertoire we call intuition??a suite of gut feelings that have evolved over the millennia specifically for making decisions. ??Gladwell drew heavily on Gigerenzer??s research. But Gigerenzer goes a step further by explaining just why our gut instincts are so often right. Intuition, it seems, is not some sort of mystical chemical reaction but a neurologically based behavior that evolved to ensure that we humans respond quickly when faced with a dilemma?? (BusinessWeek).
發表於2024-05-18
Gut Feelings 2024 pdf epub mobi 電子書 下載
文/十塊錢好奇大王 先說幾件日常小事: 1、在剝削壓歲錢這件事兒上,我媽玩齣瞭新高度,“小鹿,我們來打麻將吧!”說來奇怪,剛開始玩的時候我不太清楚麻將的規則,但是常常可以贏錢,有一次我媽這個老司機甚至輸錢給我瞭。後來我瞭解瞭麻將的規則與技巧之後,就再也沒有贏...
圖書標籤: 心理學 思維 判斷與決策 直覺 Thinking 行為經濟學 Decision_Making 劉未鵬推薦
人生第一本英文書,打卡紀念一下。
評分內容可以一句話概括,就是在信息不全的情況下,進行認真的分析還不像依靠直覺行動
評分Consumer Insights的老師提到這本書
評分現在講unconscious和intuition的書滿大街跑,有的故事性強,理論性弱,有的則反之。這本無疑是在知識和趣味之間把握最好的一本,作者前作有《Simple Heuristics that makes us Smart》
評分幫助我瞭解決策問題
Gut Feelings 2024 pdf epub mobi 電子書 下載