"乔希•考夫曼是一位独立商业教育家,他帮助人们拓展商业技巧、开展新的业务以及在自己的领域里力拔头筹。在创办PersonalMBA.com网站之前,他为宝洁公司(Procter&Gamble)工作,为宝洁公司规划了全球在线分析战略并推介新产品。他生活在科罗拉多(Colorado)。
自学MBA网站:www.personalmba.com"
发表于2024-11-02
The Personal MBA 2024 pdf epub mobi 电子书
美国是MBA教育的发源地,历经90载,每年都要培养大约10万名MBA,占全世界总“产量”的一半。高质量的教育水平使很多人都把美国作为自己就读MBA的首选地。但也有相当多的人放弃了读MBA,本书的作者是个异类,其实他愿意的话可以去读哈佛商学院,在各大MBA网站上能看到作者的文章...
评分下面分享一下那传说中神秘的书单,自行寻找吧: http://www.douban.com/group/topic/36846303/ Productivity & Effectiveness * 10 Days to Faster Reading by Abby Marks-Beale * StrengthsFinder 2.0 by Tom Rath * Getting Things Done by David Allen * The Power of Less...
评分正如书中所说:选择这本书,或许是因为你希望作出一些重大的改变,比如开一家自己的公司、努力争取升职;或许是想为这个社会创造点儿什么;也很可能是因为你被一些因素牵绊着,不能实现自己的梦想。 值得细细品读,细细品读。对商业基本知识的掌握有很大的帮助。内容挺广泛的。...
评分管理是一门实践的学问,如果脱离了具体的企业环境企业文化谈管理就是纸上谈兵,因为每个企业都有各自不同的特点,要求管理者综合运用选取管理知识和技能的能力。拥有渊博的管理知识,可以当好教授,但不一定能成为有效的管理者。所以说实践与学习相结合的MBA学习才是真正能起到...
评分书看过一遍,都能读的懂,知识细看了一遍,涵盖的方面比较广,每一章节都有案例分析。现在,全国各大高校都有MBA教育,而求学者亦是趋之若鹜。就读MBA在以下的三各要素中,学历、人际资源、理论提升最重要还是里理论提升。在工作岗位上了解了相关的知识,加以实践,对工作的提...
图书标签: MBA 商业 管理 business 个人提升 创业 Business mba
A world-class business education in a single volume.
Getting an MBA is an expensive choice-one almost impossible to justify regardless of the state of the economy. Even the elite schools like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations and unnecessary financial models than what it takes to run a real business. You can get better results (and save hundreds of thousands of dollars) by skipping B-school altogether.
Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.
The Personal MBA explains concepts such as:
*The Iron Law of the Market: Why every business is limited by the size and quality of the market it attempts to serve-and how to find large, hungry markets.
*The 12 Forms of Value: Products and services are only two of the twelve ways you can create value for your customers.
*The Pricing Uncertainty Principle: All prices are malleable. Raising your prices is the best way to dramatically increase profitability-if you know how to support the price you're asking.
*4 Methods to Increase Revenue: There are only four ways a business can bring in more money. Do you know what they are?
True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experience they need to succeed. Read this book and you will learn the principles it takes most business professionals a lifetime of trial and error to master.
我还是认真读完了的
评分对商学院的吐槽值得一看。后面的全是概念罗列,当做查字典不错,但不值得细读。
评分没太多意思,都在罗列概念。。
评分商业知识的科普,挺不错的,快速入门读物。前半部分侧重基本商业知识,后半部分夹杂心理学的研究,从人和系统的角度来剖析管理这件事情。
评分一半心理治疗,一半商业扫盲
The Personal MBA 2024 pdf epub mobi 电子书