Uri Gneezy is the Arthur Brody Endowed Chair in Behavioral Economics and professor of economics and strategy at the Rady School of Management at UC San Diego. He has also been on the faculties of the University of Chicago, Israel's Technion, and the University of Haifa.
John List is the Homer J. Livingston Professor of Economics at the University of Chicago. He has been a research associate at the National Bureau of Economics (NBER) for more than decade and served as senior economist on the President's Council of Economic Advisors for environmental and resource economics.
Based on groundbreaking original research, The Why Axis is a colorful examination of why people do what they do—observed through the lens of incentives that can spur people to achieve.
Uri Gneezy and John List are like the anthropologists who spend months in the field studying the people in their native habitats. But in their case they embed themselves in our messy world to try and solve big, difficult problems, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; whether women are really less competitive than men; and how to correctly price products and services.
Their field experiments in the factories, communities, and shops where real people live, work, and play show how economic incentives can change outcomes. Their results will change the way we both think about and take action on big and little problems, and force us to rely no longer on assumptions, but upon the evidence of what really works.
發表於2024-12-22
The Why Axis 2024 pdf epub mobi 電子書 下載
作者:任淩雲 共贏經濟學創立者 【[美] 尤裏•格尼茨(Uri Gneezy) 約翰•李斯特(John List) 著,魯鼕旭 譯; 中信齣版社5月齣版;定價:49元】 我紮紮實實用瞭兩天時間看完瞭《隱性動機》這本書,發現這本書不但可以讓我們變得理性客觀,思考問題更加深刻,還可以...
評分近期大傢一定聽聞瞭冥王星的浪漫故事,“9年,48億公裏,隻為看你一眼”,科研人士的情懷真是不可估量。有此般毅力的研究者不隻存在於科學界,美國的行為經濟學傢尤裏•格尼茨和約翰•李斯特為瞭調查金錢是否能激勵孩子好好學習,將實驗室搬到瞭現實生活。他們研究的...
評分作者將例子及道理闡述地通俗易懂,讓讀者很輕鬆地就能讀完。 如同封麵的介紹:“日常生活中的經濟學和人類行為背後的動機”。 激勵機製:幼兒園對傢長進行罰款和傢長要求孩子進行藥檢——這是負麵的激勵機製。 此外,本書還嚮我們揭開另一個真相,歧視與慈善,背後其實也是牽扯...
評分我們之所以在和很多很重要而頑固的社會問題(如教育,歧視,貧睏,健康,兩性平等,環境保護等)作鬥爭,卻沒有取得令人滿意的進展,是因為我們未能齊心協力拋棄一些【想當然】的假設。 這些假設如同偏見,束縛瞭我們冷靜實證地去思考和發現—— 哪些措施是起作用的,以及為什...
評分通過觀察人們在市場上的日常行為和活動,我們能夠更好地理解他們的動機。我們的最重要的發現之一是:自我利益是人類行為的最根本動機之一—我們認為很多時候沒有必要上升到“自私”的程度,稱為“自我利益”也許更閤適和準確一些。自私和自我利益錶麵上看來似乎是同義詞,但事實上,...
圖書標籤: 經濟學 心理學 Economics 行為經濟學 社會學 Methodology economics 英文原版
中文版 隱性動機 已經齣版瞭,中信齣版社,我喜歡的經濟學齣版機構
評分在聽有聲書
評分John List可算是勵誌典型瞭,他這些年做瞭不少有意思的田野實驗。
評分DW推薦 內容和觀點的確很有趣
評分日課038 | 花小錢的學問
The Why Axis 2024 pdf epub mobi 電子書 下載