Brad Stone is senior executive editor for global technology at Bloomberg News and the author of Amazon Unbound: Jeff Bezos and the Invention of a Global Empire. The book, to be published in May 2021, continues the story that he began with The Everything Store: Jeff Bezos and the Age of Amazon, a New York Times bestseller that won the 2013 Business Book of the Year Award from the Financial Times and Goldman Sachs and has been translated into more than 35 languages. He is also the author of The Upstarts: Uber, Airbnb, and the Battle for the New Silicon Valley. He is a twin, and the father of twins, and lives in the San Francisco Bay Area.
From the bestselling author of The Everything Store, an unvarnished picture of Amazon’s unprecedented growth and its billionaire founder, Jeff Bezos, revealing the most important business story of our time.
Almost ten years ago, Bloomberg journalist Brad Stone captured the rise of Amazon, an internet pioneer quietly changing the way we shop online, in his bestseller The Everything Store. But ever since, Amazon has expanded exponentially, inventing novel products like Alexa and disrupting countless industries, while its workforce has quintupled in size and its valuation has soared to well over a trillion dollars. Jeff Bezos’s empire, once housed in a garage, now spans the globe. Between services like Whole Foods, Prime Video, and Amazon’s cloud computing unit, AWS, plus Bezos’s ownership of The Washington Post, it’s impossible to go a day without encountering its impact. We live in a world run, supplied, and controlled by Amazon and its iconoclast founder.
In Amazon Unbound, Brad Stone presents a deeply reported, vividly drawn portrait of how a retail upstart became one of the most powerful and feared entities in the global economy. With unprecedented access to current and former executives, employees, regulators, and critics, Stone shows how seismic changes inside the company over the past decade led to dramatic innovations, as well as to missteps that turned public sentiment against its sharp-elbowed business practices and gameshow treatment of its search for a second headquarters.
Stone also probes the evolution of Bezos himself—who started as a geeky technologist totally devoted to building Amazon, but who transformed to become a fit, disciplined billionaire with global ambitions; who ruled Amazon with an iron fist, even as he found his personal life splashed over the tabloids. As his empire expands, the book investigates how Bezos gradually pulled away from day-to-day activities at Amazon to focus on his many interests outside of it, announcing his momentous transition from CEO to executive chairman.
Definitive, timely, and revelatory, Stone has provided an unvarnished portrait of a man and company that we couldn’t imagine modern life without.
發表於2024-11-25
Amazon Unbound 2024 pdf epub mobi 電子書 下載
利用瞭兩個周末的閑暇時間讀完瞭這本《貝佐斯傳》,這本書的英文名是 《Amazon Unbounded》——無界的亞馬遜。實際上主要講述的是貝佐斯如何利用自己獨特的個人魅力和強勢的領導力帶領他的企業,通過不斷突破“邊界”的創新而獲得持續的成功,自己也在這個過程中登上世界首富...
評分這是作者繼2013《一網打盡》之後的第二關於亞馬遜的書《貝佐斯傳》,但書的副標題《Amazon Unbound無邊界的亞馬遜》更加貼切,齣版於2021年。 Unbound這個詞如我看完2021年Re:invent大會後對AWS的感受一樣,AWS作為亞馬遜增長最快、利潤最高的業務,已經從簡單的雲計算,變成...
評分不同於一般的人物傳記,這本書名字雖然叫《貝佐斯傳》,可是主要寫的卻是亞馬遜,幫助理解亞馬遜近10年的變化。原來和該書的作者有關,他似乎並不被貝佐斯本人和他妻子待見,甚至貝佐斯本人根本不願意接受他的采訪,盡管如此,這本書麵世後叫好又叫座。下麵讓我們一起來品讀這...
評分貝佐斯傳——布拉德·斯通 第1章 最高産品經理 手機項目解散後,許多沒有立即被榖歌和蘋果收留的工程師,公司給瞭他們幾周時間在亞馬遜找新工作。有些去瞭多普勒,有些去瞭新的熱門産品項目Fire TV。最重要的是,貝佐斯沒有懲罰伊恩·弗裏德和其他Fire Phone産品經理,而是在亞...
圖書標籤:
8/10. 沒啥深度但是八卦多,好看。需要注意的是這本書其實是作者前一本書的The Everything Store的續作,敘事是從2010年左右開始的。
評分描述2012年後亞馬遜的一些大事:Alexa, Amazon Go, India, HQ2, 離婚… Bezos和S Team的的成功品質: 成功的欲望,工作狂,嚴厲甚至對人苛刻的沒有同理心。
評分零零碎碎纔聽完,不是很喜歡,主要是因為大部分的章節都試圖兼顧商業邏輯和諸多涉事人的生平八卦,結果反而挺distracting的,而讀完我作為讀者覺得這兩個目標都沒有達到。
評分兩周讀完,part 1像商業小說一樣好看:做Echo時最欠缺的是數據入口,後邊做Amazon Go接入人類行動數據抓取,阿裏一直努力想做社交app來獲取數據訓練AI,Amazon從産品角度實現瞭把用戶培養成AI的糧草。同樣是海量産品要解決用戶選擇糾結,馬雲是用直播來替實現用戶需要的推薦,Amazon是培養Alexa技術嚮實現;應對廉價、山寨用戶下沉的Wish,展現瞭跟阿裏應對拼多多完全不同的策略。logistics從兩天到一天,在大陸敗給阿裏、京東,但卻充分利用好敵人的優勢,硬是在內部做成瞭阿裏+京東+順豐+美團+everything。佩服作者,把世界上業務最復雜的公司寫的如此有清晰、有趣、耐讀,讀完重新認識瞭Amazon,也重新認識瞭阿裏巴巴。innovator到底需要什麼氛圍,難說清呢。
評分描述2012年後亞馬遜的一些大事:Alexa, Amazon Go, India, HQ2, 離婚… Bezos和S Team的的成功品質: 成功的欲望,工作狂,嚴厲甚至對人苛刻的沒有同理心。
Amazon Unbound 2024 pdf epub mobi 電子書 下載