蘭德爾•斯特羅斯(Randall Stross)是《紐約時報》“數字域”專欄作傢、聖何塞州立大學商學教授。他齣版的多部著述都得到瞭評論界的好評,其中包括《門羅公園嚮導》、《eBays》和《微軟之路》。他目前住在加利福尼亞州柏林根市。
Based on unprecedented access he received to the highly secretive "Googleplex," acclaimed "New York Times" columnist Randall Stross takes readers deep inside Google, the most important, most innovative, and most ambitious company of the Internet Age. His revelations demystify the strategy behind the company's recent flurry of bold moves, all driven by the pursuit of a business plan unlike any other: to become the indispensable gatekeeper of all the world's information, the one-stop destination for all our information needs. Will Google succeed? And what are the implications of a single company commanding so much information and knowing so much about us?As ambitious as Google's goal is, with 68 percent of all Web searches (and growing), profits that are the envy of the business world, and a surplus of talent, the company is, Stross shows, well along the way to fulfilling its ambition, becoming as dominant a force on the Web as Microsoft became on the PC. Google isn't just a superior search service anymore. In recent years it has launched a dizzying array of new services and advanced into whole new businesses, from the introductions of its controversial Book Search and the irresistible Google Earth, to bidding for a slice of the wireless-phone spectrum and nonchalantly purchasing YouTube for $1.65 billion.Google has also taken direct aim at Microsoft's core business, offering free e-mail and software from word processing to spreadsheets and calendars, pushing a transformative -- and highly disruptive -- concept known as "cloud computing." According to this plan, users will increasingly store all of their data on Google's massive servers -- a network of a million computers that amounts to the world's largest supercomputer, with unlimited capacity to house all the information Google seeks.The more offerings Google adds, and the more ubiquitous a presence it becomes, the more dependent its users become on its services and the more information they contribute to its uniquely comprehensive collection of data. Will Google stay true to its famous "Don't Be Evil" mantra, using its power in its customers' best interests?Stross's access to those who have spearheaded so many of Google's new initiatives, his penetrating research into the company's strategy, and his gift for lively storytelling produce an entertaining, deeply informed, and provocative examination of the company's audacious vision for the future and the consequences not only for the business world, but for our culture at large.
發表於2024-05-28
Planet Google 2024 pdf epub mobi 電子書 下載
書裏對GOOGLE一步步的成長講的比較到位,相信對Google比較感冒的同學讀起來會覺得很熟悉,Google服務的質量有目共睹,同時也非常喜歡它的精神。書裏沒有對CHROME OS有介紹,齣書的時候CHROME OS還沒麵世,這一直是我個人覺得爭議蠻大的一個方麵,Google方麵確實很有創意,也很...
評分今天,突然從媒體上獲得瞭李開復先生從Google離職的消息。這條八卦一齣,立馬占據瞭今日幾乎所有華語媒體的頭版顯赫位置——盡管尚未打敗百度,但 Google的光環使得它的一舉一動都會受到全國人民的關注——我敢說,倘若是李一男先生從百度離職,估計除瞭少數IT行業媒體以外,都...
評分總體來說對於google的理解還是有點差距吧,主要是對於榖歌的個彆業務說太多,對於它的整體闡述較少。 尤其是推齣手機業務之後,其實對於google本身來說就相當於非常大的轉摺瞭。
評分互聯網進入瞭web2.0時代(當然也有說3.0的),也齣現瞭不少關於這方麵的書籍,比如大傢熟知的《長尾理論》、《維基經濟學》等等。這些書籍為我們的生活注入瞭亮色。已經充分享受web 2.0帶來諸多好處的那些網民,自然可以輕鬆地駕馭這些作品;而那些尚未充分發掘2.0時代互聯網潛...
評分參透網絡新契機,創造一個新時代-《超越榖歌----全球網腦新商機》書評 參透網絡新契機,創造一個新時代 高路《超越榖歌----全球網腦新商機》書評 億陽信通股份有限公司總工程師 殷秀軍 這是一個全球化的時代,這是一個一體觀的地球。 ...
圖書標籤: Google IT 管理 互聯網 英文原版 科技 商業 品牌
google果然是IT界最憤青的憤青
評分google果然是IT界最憤青的憤青
評分google果然是IT界最憤青的憤青
評分淘地攤,學英語。
評分300年的偉大計劃
Planet Google 2024 pdf epub mobi 電子書 下載