The Back of the Napkin 2024 pdf epub mobi 電子書 下載


The Back of the Napkin

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The Back of the Napkin pdf epub mobi 著者簡介

Dan Roam is the author of two international bestsellers, The Back of the Napkin: Solving Problems and Selling Ideas with Pictures and Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures, both published by Portfolio Trade, a Penguin imprint. The former was selected as Business Week and Fast Company’s best innovation book of the year, and Amazon’s #5 selling business book. The Back of the Napkin has been published in 25 languages and is a bestseller in Japan, South Korea, and China.

Dan has helped leaders at Microsoft, eBay, Google, Wal-Mart, Boeing, Lucas Film, Gap, Intel, Cisco, IBM, Kraft, Stanford University, Carnegie-Mellon, The MIT Sloan School of Management, the US Navy, and the United States Senate solve complex problems through visual thinking. Dan and his whiteboard have appeared on CBS, CNN, MSNBC, ABC News, Fox News, and NPR. His visual explanation of American health care was selected by BusinessWeek as “The World’s Best Presentation of 2009.” This inspired the White House Office of Communications to invite Dan in for discussions on visual problem solving.

Dan is the founder of Digital Roam Inc, a management consulting company that helps business executives solve complex problems through visual thinking. Through lectures, workshops, books, and hands-on projects with many of the world’s most influential organizations, Dan as helped teams learn to solve complex problems by relearning how to see. Dan discovered the power of pictures as a business problem-solving tool in the 1990′s when he founded the first marketing communications company in what was then the Soviet Union. With no Russian language skills, he quickly realized that his business pictures transcended the language barrier. Since that eye-opening experience, Dan has been fine-tuning the visual thinking tools he introduces in his books.

Roam received two degrees at the University of California, Santa Cruz: fine art and biology. This combination of art and science kicked off Dan’s cross-disciplinary approach to problem solving. Dan is a licensed pilot, a skill that demands constant practice in understanding complex visual information displays. He has applied his business-oriented visual thinking skills while working in Switzerland, Russia, Thailand, France, Holland, and the US. He lives in San Francisco.


The Back of the Napkin pdf epub mobi 圖書描述

The acclaimed bestseller about visual problem solving-now bigger and better "There is no more powerful way to prove that we know something well than to draw a simple picture of it. And there is no more powerful way to see hidden solutions than to pick up a pen and draw out the pieces of our problem." So writes Dan Roam in "The Back of the Napkin," the international bestseller that proves that a simple drawing on a humble napkin can be more powerful than the slickest PowerPoint presentation. Drawing on twenty years of experience and the latest discoveries in vision science, Roam teaches readers how to clarify any problem or sell any idea using a simple set of tools. He reveals that everyone is born with a talent for visual thinking, even those who swear they can't draw. And he shows how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights. Take Herb Kelleher and Rollin King, who figured out how to beat the traditional hub-and-spoke airlines with a bar napkin and a pen. Three dots to represent Dallas, Houston, and San Antonio. Three arrows to show direct flights. Problem solved, and the picture made it easy to sell Southwest Airlines to investors and customers. Now with more color, bigger pictures, and additional content, this new edition does an even better job of helping you literally see the world in a new way. Join the teachers, project managers, doctors, engineers, assembly-line workers, pilots, football coaches, marine drill instructors, financial analysts, students, parents, and lawyers who have discovered the power of solving problems with pictures.

The Back of the Napkin 2024 pdf epub mobi 電子書 下載

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發表於2024-06-02

The Back of the Napkin 2024 pdf epub mobi 電子書 下載

The Back of the Napkin 2024 pdf epub mobi 電子書 下載

The Back of the Napkin 2024 pdf epub mobi 電子書 下載



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The Back of the Napkin pdf epub mobi 讀後感

評分

作者讓我們都看書的第14麵,假如你認為哪些圖案你也畫得齣來,那麼你就可以像他一樣,用手繪畫齣精彩的圖案來。 這是個美麗的誤會。 因為我覺得我可以做到,然後我就畫瞭,然後我畫的小人頭很不可愛,想極瞭鬼。 這沒什麼,我可以慢慢練習,總有一天,你請我吃飯的時候,我...  

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評分

#每天瀏覽一本書# 28/600 《餐巾紙的背後》視覺化思考三種技巧:用肉眼觀察-打開“內心的眼睛”-畫一幅簡筆畫;四個步驟,瞄準任何商業問題核心,各個擊破:看-觀察-想象-展示。隻要會畫圓圈、方塊、箭頭和小人,就可學會萬能簡筆畫。2.文字更利於傳播,圖像更利於理解;3.沒有...  

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原文發錶於2010-1-13發錶於中華讀書報(http://www.gmw.cn/01ds/2010-01/13/content_1038969.htm) 年底快到瞭,多數人都麵臨的問題就是做年終總結和年度規劃,我也不例外,如何將1年的工作和未來1年的計劃提煉成幾頁PPT讓老闆眼睛一亮一直是我苦惱的事情。 作為...  

評分

作者是乾谘詢的,所以很能忽悠,自成一說的理論。說白瞭,就是用畫圖的方式來解決問題。但是對一般人而言,這樣做未必能達到PPT跟EXCEL的效果。書的內容非常充實,隻是要完全看懂,需要相當的悟性跟時間。譯者挺用心的,謝謝。 【延伸】 http://www.thebackofthenapkin.com/ ...  

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出版者:Portfolio Hardcover
作者:Dan Roam
出品人:
頁數:278
譯者:
出版時間:2008-3-13
價格:$24.95
裝幀:Hardcover
isbn號碼:9781591841999
叢書系列:

圖書標籤: 信息可視化  思維  溝通  管理  ppt  design  DanRoam  溝通錶達   


The Back of the Napkin 2024 pdf epub mobi 電子書 下載
想要找書就要到 本本書屋
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

The Back of the Napkin pdf epub mobi 用戶評價

評分

書不錯,字太多,適閤做工具書,不適閤按順序看

評分

change a way of communication, what's on the back of ur napkin??

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還是去讀設計大師和HCI研究人員的書比較好

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我讀過的頭一本visual thinking book. Positively mind opening. a relax and easy read, and the drawings do make remembering the concepts easy, while I also sketched a few things of my own. Very helpful

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The Back of the Napkin 2024 pdf epub mobi 電子書 下載


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