Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book "Fast, fun and immensely practical." -JOE SULLIVAN, Founder, Flextronics "Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business." -JOSH WHITFORD, Founder, Echelon Media "What do supermodels and venture capitalists have in common?They hear hundreds of pitches a year. Pitch Anything makes sure you get the nod (or wink) you deserve." -RALPH CRAM, Investor "Pitch Anything offers a new method that will differentiate you from the rest of the pack." -JASON JONES, Senior Vice President, Jones Lang LaSalle "If you want to pitch a product, raise money, or close a deal, read Pitch Anything and put its principles to work." -STEVEN WALDMAN, Principal and Founder, Spectrum Capital "Pitch Anything opened my eyes to what I had been missing in my presentations and business interactions." -LOUIE UCCIFERRI, President, Regent Capital Group "I use Oren's unique strategies to sell deals, raise money, and handle tough situations." -TAYLOR GARRETT, Vice President, White Cap "A counter-intuitive method that works." -JAY GOYAL, CEO, SumOpti About the Book: When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million-and now, for the fi rst time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas. According to Klaff, creating and presenting a great pitch isn't an art-it's a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you'll remain in complete control of every stage of the pitch process. Pitch Anything introduces the exclusive STRONG method of pitching, which can be put to use immediately: Setting the Frame Telling the Story Revealing the Intrigue Offering the Prize Nailing the Hookpoint Getting a Decision One truly great pitch can improve your career, make you a lot of money-and even change your life. Success is dependent on the method you use, not how hard you try. "Better method, more money," Klaff says. "Much better method, much more money." Klaff is the best in the business because his method is much better than anyone else's. And now it's yours. Apply the tactics and strategies outlined inPitch Anything to engage and persuade your audience-and you'll have more funding and support than you ever thought possible.
發表於2024-05-15
Pitch Anything 2024 pdf epub mobi 電子書 下載
作為演講教練,我麵臨很多高級經理人和C Level高管在提案和演講方麵的挑戰。簡單的說,當人們搞不定這件事的時候會來找我。而我的工作,就是通過解釋和演示,設計適當的練習來幫助他們離開原來的狀態,運用新的方法和策略。這件事很難,我是說讓彆人發生改變很難,這就是教學的...
評分提案技巧: ·Framing:frames create context and relevance; the person who owns the frame owns the conversation 得結構者得談話掌控權 ·Using all the right techniques: setting the frame ,telling the story, revealing the intrigue,offering the priz...
評分忘記哪裏推薦的書,一個晚上潦草翻完。作者從多年的銷售經驗總結一個基本的框架理論,試圖應用到各種的領域。這本身就是一個很難的問題,然而文章總結的又過於簡單淺顯。幾種不同的Frame, Pull/Push, BetaTrap,仿佛應用瞭其中所謂的技巧就可以大功告成。我不認為這些技巧是uni...
評分 評分圖書標籤: 商業 商業技能 溝通 Sales 英文原版 金融 心理 Networking
突然反應過來,這本書根本就是 Thinking Fast and Slow 理論的 Sales 實踐版啊。
評分新鮮的觀點和角度 有一定的可實操性 第八章鋪墊太多。。
評分讀瞭四遍。完全顛覆瞭麥肯锡推薦的那一套匯報方式。 強烈推薦。
評分類似帶有心得的軼事集
評分STRONG
Pitch Anything 2024 pdf epub mobi 電子書 下載