Harvard Business Review lists Dr. Cialdini’s research in “Breakthrough Ideas for Today’s Business Agenda.” Influence has been listed on the “New York Times Business Best Seller List.”
Fortune Magazine lists Influence in their “75 Smartest Business Books.” CEO Read lists Influence in their “100 Best Business Books of All Time.”
Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation.
His books including, Influence, are the result of decades of peer-reviewed research on why people comply with requests. Influence has sold over 3 million copies, is a New York Times Bestseller and has been published in over 30 languages. His co-authored books include Yes! and The Small Big. His newest book, Pre-Suasion: A Revolutionary Way to Influence and Persuade, is the result of many years of scientific research combined with Cialdini’s engaging style to make each chapter memorable and meaningful. It will be released on September 6th, 2016.
Because of the world-wide recognition of Dr. Cialdini’s cutting edge scientific research and his ethical business and policy applications, he is frequently regarded as the “Godfather of influence.”
Dr. Cialdini received his Ph.D from the University of North Carolina and post doctoral training from Columbia University. He has held Visiting Scholar Appointments at Ohio State University, the University of California, the Annenberg School of Communications, and the Graduate School of Business of Stanford University. Currently, Dr Cialdini is Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University.
Dr. Cialdini is CEO and President of INFLUENCE AT WORK; focusing on ethical influence training, corporate keynote programs, and the CMCT (Cialdini Method Certified Trainer) program.
Dr. Cialdini’s clients include such organizations as Google, Microsoft, Cisco Systems, Bayer, Coca Cola, KPMG, AstraZeneca, Ericsson, Kodak, Merrill Lynch, Nationwide Insurance, Pfizer, AAA, Northern Trust, IBM, Prudential, The Mayo Clinic, GlaxoSmithKline, Harvard University – Kennedy School, The Weather Channel, the United States Department of Justice, and NATO.
发表于2025-03-12
Influence 2025 pdf epub mobi 电子书
大部分人看这本书都有捡到武林秘笈的感觉,眼前一片光明,心中一阵清新,脑中想象未来的自己独步于武林,所向披靡,行云流水…… 既然是武林秘笈,自然不能流传他人,心里念着真是他妈好书啊,相见恨晚并暗自庆幸有缘邂逅,然后盘算着此秘笈千万不可发行过多,看到的人越少越...
评分大部分人看这本书都有捡到武林秘笈的感觉,眼前一片光明,心中一阵清新,脑中想象未来的自己独步于武林,所向披靡,行云流水…… 既然是武林秘笈,自然不能流传他人,心里念着真是他妈好书啊,相见恨晚并暗自庆幸有缘邂逅,然后盘算着此秘笈千万不可发行过多,看到的人越少越...
评分大部分人看这本书都有捡到武林秘笈的感觉,眼前一片光明,心中一阵清新,脑中想象未来的自己独步于武林,所向披靡,行云流水…… 既然是武林秘笈,自然不能流传他人,心里念着真是他妈好书啊,相见恨晚并暗自庆幸有缘邂逅,然后盘算着此秘笈千万不可发行过多,看到的人越少越...
评分 评分第一章 影响的武器 售卖绿松石的时候,按照原来的价格无法销售出去,店主本来是打算按照二分之一的价格出售的,结构店员搞错了,按照两倍的价格出售,结果反而全部卖掉了,这是因为顾客有一种“昂贵=优质”的固定思维存在,自然而然的把这个绿松石当作优质的东西,结果反而...
图书标签: 社会心理学 心理学 Psychology 心理 影响力 英文原版 心理学,思维 科普
Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.
interesting and understandable medium-size book about social psychology. And the summary and question part in the end of every chapter are appreciated.Worth reading and taking notes!
评分买的audio book,发现还挺好用的,健身房的时候,还有开车的时候都能听,唯一的问题是,人家说睡不着了看看书再睡,我tm昨晚听了一会更睡不着了。内容非常的好。好到我想再买文字版。
评分interesting and understandable medium-size book about social psychology. And the summary and question part in the end of every chapter are appreciated.Worth reading and taking notes!
评分很经典!作为社会学入门读物,也可作为大众社会心理学的普及读物。我喜欢这种理论结合实践(案例分析)的方式,这也是国外的教科书比较有趣的原因。
评分interesting and understandable medium-size book about social psychology. And the summary and question part in the end of every chapter are appreciated.Worth reading and taking notes!
Influence 2025 pdf epub mobi 电子书