Never Lost Again 2024 pdf epub mobi 电子书

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Never Lost Again 2024 pdf epub mobi 电子书著者简介

Bill Kilday’s twenty-five-year career in technology and game marketing has centered on maps and augmented reality. He served as marketing director for digital mapping start-up Keyhole, and marketing lead for Google’s Geo division during the launch of Google Maps and Google Earth. He is currently VP of marketing for Niantic Inc., a spinout company from Google responsible for GPS-based games Ingress, Pokémon GO, and the upcoming Harry Potter: Wizards Unite. The youngest of eight children, Kilday was born in Houston, Texas, and now lives in Austin, Texas, with his family. He has a terrible sense of direction.

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发表于2024-05-14

Never Lost Again 2024 pdf epub mobi 电子书

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Never Lost Again 电子书读后感

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毫无疑问keyhole和谷歌都属于伟大的公司，他们创造了一个跨时代的产品，以一种全新的方法帮助人们整理地理上的信息并且了解我们所处的这个地球。在前言里，作者说现在已经想不起来没有google map的时候大家是怎样找路了，可其实整个google map的兴起也就是这十几年的事。在这...

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为什么那么多废话？我拿出了东芝某某系列电脑，我被困在了某个空调开的很足的房间，某某怀孕七个月了，去哪个团体吃饭就会被列入穷困名单为什么要这么多废话？大概看了几页，没看到有收获的地方，满篇废话，当然也可能是我欣赏不来，太急功近利了。但是真的废话太多了，真的...

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“你还记得你上一次迷路的经过吗？”要不是比尔·基尔迪一开始的问题预设，我们可能都忘了，以前是怎么行进在未知的路上，寻找要去往的远方的？基尔迪是Keyhole的市场营销总监。这是一家主打数字地图服务的公司，总部位于加州山景城。之所以取名如此，是创始人约翰·汉克借用...

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出版者:HarperBusiness

作者:[美] Bill Kilday

出品人:

页数:368

译者:

出版时间:2018-5-29

价格:USD 8.00

装帧:Hardcover

isbn号码:9780062673046

丛书系列:

图书标签: 商业 Google 创业互联网传记 google-map 经典 biography

Never Lost Again 2024 pdf epub mobi 电子书图书描述

As enlightening as The Facebook Effect, Elon Musk, and Chaos Monkeys—the compelling, behind-the-scenes story of the creation of one of the most essential applications ever devised, and the rag-tag team that built it and changed how we navigate the world

Never Lost Again chronicles the evolution of mapping technology—the "overnight success twenty years in the making." Bill Kilday takes us behind the scenes of the tech’s development, and introduces to the team that gave us not only Google Maps but Google Earth, and most recently, Pokémon GO.

He takes us back to the beginning to Keyhole—a cash-strapped startup mapping company started by a small-town Texas boy named John Hanke, that nearly folded when the tech bubble burst. While a contract with the CIA kept them afloat, the company’s big break came with the first invasion of Iraq; CNN used their technology to cover the war and made it famous. Then Google came on the scene, buying the company and relaunching the software as Google Maps and Google Earth. Eventually, Hanke’s original company was spun back out of Google, and is now responsible for Pokémon GO and the upcoming Harry Potter: Wizards Unite.

Kilday, the marketing director for Keyhole and Google Maps, was there from the earliest days, and offers a personal look behind the scenes at the tech and the minds developing it. But this book isn’t only a look back at the past; it is also a glimpse of what’s to come. Kilday reveals how emerging map-based technologies including virtual reality and driverless cars are going to upend our lives once again.

Never Lost Again shows us how our worldview changed dramatically as a result of vision, imagination, and implementation. It’s a crazy story. And it all started with a really good map.

Never Lost Again 2024 pdf epub mobi 电子书

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Never Lost Again 2024 pdf epub mobi 用户评价

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讲Google maps前世今生的好书，更是了解硅谷初创企业成长发展的好书。

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虽然去不了google 想看一群想成事的人怎样面对公司政治获得了重新开始阅读的动力 finished reading 10/14/19 很喜欢，is this a world where people's attentions will be further sucked into the phones? or will we look up from our phones and appreciate the world around us with new eyes and a greater understanding of the history, architecture, and cultural significance of a place?

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从Google Maps的故事可以看出Google两位创始人的眼界和雄心： I think you guys should be thinking much bigger than that.

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准确来说是听过。讲了 keyhole 从创业倒被收购到成为 Google Maps 后的事。听完后才意识到 Google Maps 对 Google 的影响真是很大，包括 street view，auto vehicle，Pokemon Go。而且 Maps 也是 G 家明星产品，比 GMail 影响还大。即使有现在的成功 keyhole 创业之初还是困难重重，需要各个团队成员付出巨大的努力。

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A fun read about Google Maps

Never Lost Again 2024 pdf epub mobi 电子书