奇普•希思(Chip Heath),斯坦福大学商学院组织行为学教授。与丹·希思共同著有全球畅销书《让创意更有黏性》(Made to Stick)。
丹•希思(Dan Heath),杜克大学社会企业发展中心(CASE)高级研究员,前哈佛商学院研究员,Thinkwell(思睿)新媒体教育公司创办人之一。
Chip and Dan Heath, the bestselling authors of Switch and Made to Stick , tackle one of the most critical topics in our work and personal lives: how to make better decisions.
Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: We’re overconfident. We seek out information that supports us and downplay information that doesn’t. We get distracted by short-term emotions. When it comes to making choices, it seems, our brains are flawed instruments. Unfortunately, merely being aware of these shortcomings doesn’t fix the problem, any more than knowing that we are nearsighted helps us to see. The real question is: How can we do better?
In Decisive , the Heaths, based on an exhaustive study of the decision-making literature, introduce a four-step process designed to counteract these biases. Written in an engaging and compulsively readable style, Decisive takes readers on an unforgettable journey, from a rock star’s ingenious decision-making trick to a CEO’s disastrous acquisition, to a single question that can often resolve thorny personal decisions.
Along the way, we learn the answers to critical questions like these: How can we stop the cycle of agonizing over our decisions? How can we make group decisions without destructive politics? And how can we ensure that we don’t overlook precious opportunities to change our course?
Decisive is the Heath brothers’ most powerful—and important—book yet, offering fresh strategies and practical tools enabling us to make better choices. Because the right decision, at the right moment, can make all the difference.
From the Hardcover edition.
一、思维狭隘(不当地限制可供选择的范围) 拓宽选择空间——1、学会不信任“是或否”式决定。当你看到或是听到那几个字时,脑海里就要响起警铃,提醒你思考自己是不是陷入了思维狭隘的误区,你是否有其它选择。2、思考机会成本:我们在做这个选择的时候放弃了什么?在同样的时...
评分『决策』一词最早见于《韩非子·孤愤》:“智者决策於愚人,贤士程行於不肖,则贤智之士羞而人主之论悖矣”。决就是断定,决定;策就是计谋、主意、办法。在现代科学定义中,决策是一种认知过程。个人在经过认知了解之后,根据个人信念或综合各项因素的推理,在各种可选方案中...
评分一、思维狭隘(不当地限制可供选择的范围) 拓宽选择空间——1、学会不信任“是或否”式决定。当你看到或是听到那几个字时,脑海里就要响起警铃,提醒你思考自己是不是陷入了思维狭隘的误区,你是否有其它选择。2、思考机会成本:我们在做这个选择的时候放弃了什么?在同样的时...
评分 评分面临选择的四个阶段分别存在四个问题: -面临选择时,思维的狭隘会导致选项的减少; -搜集信息时,证实倾向会导致自己寻找支持自己的观点; -短期情绪往往会影响到判断; -做出选择后往往对未来走势太过自信;
WRAP流程很受启发,应该是市面上解决实践问题最清晰的书了
评分概述很好。给来找方法论的人提供了一点点方法论。不大适合audible,读到一半,格言体故事太多,枯燥无味差点放弃
评分quite interesting and enjoyable reading
评分写的非常好,会再看一遍
评分拖了一年啊。。
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